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UNIT 1.1

Overview and Benefits of
Financial Planning

 
   
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Learning Objectives for Unit 1.1
Overview of Financial Planning
Sources of Information
Decisions Have Consequences
Time Value of Money
How Interest is Actually Calculated
Job versus Career
Factors Influencing Career Choice
The Hiring Process
Resume Types and Formats
Successful Interviewing
Employment Search Strategies and Job Opportunities
Financial and Legal Aspects of Employment
Long-Term Career Development
Homework Challenge


Learning Objectives for Unit 1.1
Welcome to the exciting world of personal finance! This lesson will give you a basic overview of personal financial planning. It details the overall processes we go through, discusses some factors which influence our decisions, and offers some strategies to help you realize your goals.
More specifically, the chapter will:
  • Discuss the financial planning process and its benefits
  • Offer guidelines for helping you develop and achieve your financial goals
  • Examine factors that influence financial planning.
  • Examine how risk and trade-offs are often factors in decisions.
  • Discuss career planning and how to develop a long-term career
  • Discuss various factors which influence employment opportunities
  • Explore job search strategies and growing one's career
  • Discuss financial and legal concerns which may impact your job search
  • Explore the basics of cover letters, resumes, and being interviewed
Overview of Financial Planning
Personal financial planning can be defined as the process of managing your money in a way that will help you reach your goals. Doing financial planning is important because it will help you —
    Define and reach your financial goals
    Stay focused on those goals by regularly evaluating how things are going
    Develop a sense of financial freedom by taking charge of your own affairs
    Grow, manage and protect your finances
    Reduce financial worries by having a carefully thought-out plan
Personal financial planning is a six step process in which you gather and evaluate information, make decisions, and assess the risks involved. These steps, which will be discussed in more detail a bit later, are:
    1. Assess your current financial situation
    2. Set your financial goals
    3. Identify various ways to reach your financial goals
    4. Evaluate these various alternatives, and choose the best one
    5. Create and implement your financial plan
    6. Evaluate the effectiveness of your financial plan and revise as necessary.
Financial planning decisions often involve risks, which are the "unknowns" that we can only try to predict, usually without much success. Where does risk come from?
    Not having enough information — you may have to "guess."
    Not having the right or accurate information — you may make a "bad choice."
    Not anticipating what could happen — you may "get caught by surprise."
Risks generally fall into four categories, each of which must be taken into consideration when making decisions. The four types of risk are:
    1. Income risk
        Do you, or will, you have enough money coming in?
    2. Liquidity risk
        How accessible is your money — how quickly can you get to it when you need it?
    3. Inflation risk
        How far does your money go? Higher prices means it doesn't go as far.
    4. Interest-rate risk
        Are you paying too much when borrowing money?
        Are you earning enough from investments and savings?
Financial planning decisions require good information! When making personal financial decisions, always focus on your own situation, goals and needs. This will help ensure that you make decisions which are "right for you." Also, make sure all information you use is: accurate, timely and reliable! Information that is too old, questionable, or from a source you don't really know or trust will generally lead you to make bad decisions!
Sources of Information
Because good information is imperative in successful financial planning, you should be aware of the variety of sources from where you can locate and obtain financial information. These include:
    Printed materials
      Newspapers, books, magazines, periodicals
    Financial institutions
      Banks, credit unions, financial service companies
    Financial Advisors
      Financial Planners, Brokers, Accountants and CPA's
    The Internet
      Money-management and investment web sites, search engines
    Courses, workshops, seminars, videos, audio tapes
      For example, this course at Webversity!
    Software programs
      Microsoft Money™, Quicken™, TurboTax™
Decisions Have Consequences
Personal finance is just like life — there's no such thing as a "free lunch." Whenever we are called upon to make decisions, there are always pros and cons for and against one choice over another. In personal finance, this mix of pros and cons translates into a concept called opportunity cost; in other words, it asks the question: What are the trade-offs of going with this decision?
When making financial decisions, you should identify and carefully consider the opportunity costs involved. This will help you make the right choice, because you would have carefully weighed the pros and cons.
Let's look at some examples of opportunity cost:
    Suppose you see something you like for $10 and decide to buy it. A few days later, you see the item at another store for $8.75. What is your opportunity cost? It is the $1.25 that you could have saved had you waited and shopped around.
    Suppose you're job hunting and get two offers. One involves lots of travel and the other does not. What's your opportunity cost? It's a combination of how much money you will spend while traveling that you would not have to spend if you did not travel, and how much "free time" you will have with the job where you travel versus the job where you don't have to travel!
    To determine the opportunity cost factor, you must always ask yourself: What's the trade-off?
Opportunity cost may have a monetary amount — as in how much you could have saved or how much extra profit you could have earned. Opportunity cost can also be a conceptual, non-monetary value, as in how much time you saved.
Now let's focus explore the six-step financial planning process that I mentioned at the beginning of this lesson.
Step 1: Assess Your Current Situation...
This is the logical starting point for financial planning because you can't plan for the future if you don't know where you are right now. So, for this stage, we take a honest look at our current, overall financial picture. This means taking a detailed, personal inventory of all your:
    Assets — what you own (your "valuables") and your Liabilities — what you owe (loans, etc.. This will be used to calculate your Net Worth. The simple equation is Assets minus Liabilities equals your Net Worth.
    Income — money coming in
    Expenses — money going out
Step 2: Developing Your Financial Goals
Goals are what you want and/or where you want to be. Goals are influenced by how fast you want to reach them, how urgent the need is, your age and stage of life, your health, abilities, and various other factors, some in your control, and others beyond your control. Goals can be short-term (those you hope to reach within 1 year), intermediate, (those you hope to reach within 2 to 5 years), or long-term (those you hope to reach after 5 years).
Goals should be specific, realistic, measurable, written down, and have a completion deadline. This will help you stay focused, keep things realistic, allow you to gauge your success in reaching your goals, and make sure you reach them within the hoped for timeframe. Remember, goals are influenced by economics factors beyond your control as well as factors in your own personal life over which you can, hopefully, exercise a measure of control.
Since each of us will experience different things during our lives, it is vital that our goals be personalized! Take the following into account:
    Your marital status and family situation
    Your age, job, and desired career path
    Major events like marriage, childbirth, divorce, loss of job, war, etc.
    Personal values (ideas and behaviors you consider appropriate or correct)
When setting financial and other important life goals, you should not only look at your own personal life, but also consider the state of the economy and various pieces of economic data. Your purpose here is to get a sense of what's happening around you that can influence your financial decisions. Here are some of the most important economic figures to start watching. Following these on a regular basis will help minimize risks and assist you in setting and reaching your financial goals.
    Market Indices
      Dow Jones ("The Dow")
      NASDAQ (National Over the Counter Market)
      S&P 500 (Standard and Poors Index)
    Gross Domestic Product (GDP)
      Value of all goods and services produced in this country.
      The most important indicator of overall economic strength
    Unemployment Rate
      Measures how many people are unemployed and looking for work — the lower, the better!
    Consumer Prices (CPI)
      Tracks how prices are changing, and a good measure of inflation
    Consumer Spending
      Tracks spending by consumers — a good indicator of economic strength and buying habits
    Level of Interest Rates
      The costs of borrowing and investing — a barometer of when to borrow and/or invest
    Trade Balance
      The difference between exports (what we sell to other countries) and imports (what we buy
      from other countries)
    Housing Starts
      Number of new homes being constructed — a good measure of the nation's economic strength
    Money Supply
      Tracks how much money is available and circulating in the overall economy — controlled by the Federal Reserve Board ("the Fed")
Steps 3 & 4: Identifying and Evaluating Ways to Reach Your Goals
After establishing your goals, your next two steps in the financial planning process are to find and evaluate ways that you can actually reach them. Very often, there's more than one way to reach a goal. For example, to become rich, you can inherit money, win the lottery, or work extra hard.
After listing all of the possible ways to achieve your goals that you can think of, evaluate the pros and cons of each (opportunity costs), and then choose the best one.

Step 5: Creating and Implementing Your Financial Plan
Now that you've gathered all of the necessary information, set your goals, and identified the best way to reach those goals, you can begin putting together a written action plan. In the world of money and accounting, we call this a financial plan. A financial plan is formalized report that —
    Summarizes your current financial situation and analyzes your financial needs (from Step 1)
    Lists your goals (from Step 2)
    Recommends future financial activities to achieve your goals (from Steps 3 & 4)
Your financial plan can be prepared by using
    Just yourself
    A financial planner
    Money management software
    Any combination of these
Writing out your financial plan is one thing, but putting it into action is quite another. By itself, it's just a "piece of paper." The real test is how well you put it into practice and how long you stick with it! To help improve your chances for success, remember these key points:
    Achieving your financial objectives requires —
      A willingness to learn
      Finding and using appropriate information sources
      Staying focused on your goals
    To develop good financial habits —
      Use a well-conceived spending plan to help you live within your means, while permitting you to
      save and invest for the future
      Have good insurance protection to prevent financial disasters
      Become informed about tax and investment alternatives.
Step 6: Evaluating the Success of Your Financial Plan
The final step in the financial planning process is to look back and evaluate how successful your financial plan was. This should be done at regular intervals, with appropriate changes being made along the way. Ultimately, success depends on your foresight, level of enthusiasm, and dedication!
This concludes our overview of the financial planning process. The last topic that we will cover in this lesson is an important concept known as the Time Value of Money, and we will soon discover why it is so important.
Time Value of Money
The fundamental principle of Time Value of Money is simply the notion that money received today isn't worth the same as money received tomorrow. Why? Because of Opportunity Cost. Money you have today can be used immediately! But if you have to wait until tomorrow to use that money, you'll need some form of compensation — interest, for example — to make up for not having the use of your money now. This added compensation helps to ensure that the money you get tomorrow will be worth more than money that you have today!
Present Value is the dollar value of money received today, while Future Value is the dollar value of money which you receive tomorrow. It is important to understand that Future Value is always greater than Present Value due to Opportunity Cost. So why should you care? Because it can effect things like:
    how much you money you'll get from interest
    how much it will cost you to borrow money (your payment amounts)
    how much money you'll earn from investments
You will see how this works in just a moment when we examine Present and Future Value individually. Let's first focus on the easier of the two: Future Value.
Also called compounding, Future Value means you earn interest on top of interest. Interest is added to your old balance. This new balance, which includes all previous interest, earns interest — your money grows faster!
Future Value is useful in comparing different investment options such as bank savings accounts and CDs. It can be computed for either: (1) a single amount received in the future in one lump sum, or (2) a series of payments received over time (called an Annuity). Investing and saving sooner rather than later takes advantage of future value!
Present Value is also called discounting. It is useful in evaluating investment and financing options. Like Future Value, it can be computed for either a lump sum received in the present, or a series of payments received over time (an annuity).
Here's an example of how we use Present and Future Value in the real world:
Suppose you decide to put $100 a year for the next five years into an investment earning 8% annual interest. The Present Value is $100 — the actual dollar value of those deposits you're making each year. The Future Value is how much those $100 deposits would be worth at the end of five years. Because of opportunity cost, you know it must be more than $100! The question now is exactly how much will it be worth?
To answer this question, we use a Future Value Table. Using this table, you would locate the future value of a series of annual deposits, then look down to five years and across to 8%; you'll see a figure (5.867). This figure is called a multiplier. Multiply your annual deposit amount of $100 by this multiplier to get the future value at the end of the 5 year period. In this case, $100 times 5.867 is $586.70.
Suppose that this time we only made a single $100 deposit during those five years. Again, the Present Value would be our initial $100 deposit. The Future Value would be how much that single $100 deposit would be worth five years from now. Using our Future Value Table, but this time locating the future value of the single amount), we look down to five years and across to 8%, and we'll see a different figure — 1.469. Take this 1.469 multiplier and multiply it times our $100 deposit will only give us $146.90!
The bottom-line....putting money away on a regular basis is better because it gives us more money in the end!
How Interest is Actually Calculated
As you just saw from the above discussion of present and future value, making regular deposits ultimately gives you more money down the road. Similarly, different rates of interest give you different multipliers, which directly effects the amount you'll have at the end. Interest is typically calculated using either of two methods:
    Simple Interest
    Compound Interest
Simple Interest means it's not compounded You don't earn interest on top of interest, but only on the original amount; and it's calculated as follows:
    Original amount x annual interest rate x time period
    So $100 at 6% annually for two years gives you — 100 x .06 x 2 = $12.00 in interest
    Therefore, after two years, you will have a balance of $112.00.
On the other hand, compound interest means it is compounded. You do earn interest on top of interest so, as you saw earlier, your balance grows faster!
Job versus Career
First and foremost, you must understand that a "job" and a "career" are not the same! A job is an employment position taken primarily to earn money. It really doesn't matter what your duties are, just that it pays you money. A career is a commitment or dedication to a profession. It usually involves continued training and education; and it generally requires taking a number of jobs along the way.
To get on the right path to a career, you need to:
    Assess and research personal goals, abilities and career fields
    Evaluate the employment market to identify current and potential opportunities
    Develop your resume and cover letter
    Apply for jobs, take interviews, and evaluate your performance
    Carefully assess positions you are offered
    Plan and implement a program for career development
Decisions affecting one's career often involves trade-offs that must be carefully evaluated. It is important to assess the personal, social and economic tradeoffs that you will or might have to make. Further career training and skill development is also essential. Increased competencies and abilities give you flexibility and make you more marketable to an employer. More is always better in the end!
It may interest you to learn that your level of education tends to have a direct impact on how much you will earn over your lifetime. Consider this: as of the mid-1990s, estimated lifetime earnings were:
    $608,810 for someone who didn't graduate high school
    $820,870 for a high school graduate
    $992,890 for some college, but not a degree
    $1,420,850 for a college graduate holding a bachelor's degree
    $3,012,530 for someone with a professional degree
In other words, there is a direct correlation — more education usually means more money!
Factors Influencing Career Choice
Many things can influence your choice of careers, but generally speaking, these factors fall into three categories: personal (how your individual attitudes, beliefs, values and abilities influence your decisions); social (the impact of social norms on your decisions); and economic (how economic conditions and trends may impact your decisions).
Personal factors affecting career selection include aptitudes and interests inventories. Aptitudes are natural abilities you have or things you're "just plain good at." For example, you might be very mechanical or good at math, a "born leader," or very creative or artistic. An interest inventory is a listing of what you like or would like to do. Such lists can help you decide what you enjoy or help find the "right" job for you.
Social influences on career opportunities include:
    Demographic trends — "people" and behavioral trends
      More working parents means higher demand for food service and child care
      More leisure time may yield greater interest in personal fitness and recreation
      As a population ages, demand for travel, health care services, and retirement facilities increases
      Increased demand for further employment training
    Geographic trends — local, regional, national
      Where jobs are
      Salaries you can expect
      Costs of living (rent, food, clothing, etc.)
Economic influences — local, regional, and national — can have a big impact on personal financial decisions. They also affect your choice of jobs and careers. For example, career opportunities are reduced by things like: high interest rates, rising prices, and decreased demand for goods and services. The Internet has in many ways brightened the job outlook for many people: we can now email, chat and do business with others around the world. On the other hand, increased competition by foreign companies decreases demand for American-made products and vice-verse. Similarly, automation decreases the need for manual labor and entry-level employees in factories and production.
It is always a good idea to look for trends! For example, many economists believe that during the next decade, the service industry will offer the greatest employment potential. Service industry firms are in fields such as:
    Computer and Information Technology, Health Care, Business Services, Social Services
    Sales and Retailing, Hospitality, and Food Services
    Management and Human Resources, Education, and Financial Services
The Hiring Process
Now that you have a basic understanding of the many factors that can influence one's choice of career, some attention should be paid to the process individuals go through to gain employment. It's called the hiring process and it is comprised of five main steps:
    1. You see a job advertised or make an inquiry
    2. You submit a cover letter and resume
    3. You interview, perhaps several times
    4. You receive an offer to consider
    5. You accept the job and begin working
I should mention at this point that you can have an excellent cover letter and resume, but it is the interview that really tends to get you that job! Why? Because:
    A cover letter's purpose is to introduce you to a prospective employer and to briefly describe
    your background and why you're right for that job.
    A resume's purpose is to provide specific details regarding your background. It expands on your
    cover letter and showcases your education, work experience and skills.
    An interview's purpose is to see whether you are the person you appear to be on paper. In other
    words, it's the time when a prospective employer can assess if you "really know your stuff" and
    are right for that job because it's generally the one-time you meet face-to-face.
Your cover letter should be short and to the point ,tailored to the job you want. Employers are busy and don't have the time to sift through lengthy inquiries, so limit your cover letter to one-half page, ideally, or one page at most. A good rule of thumb is to follow the "three paragraph rule" in composing your cover letter:
Paragraph 1 should:
    Grab the reader's attention and state why you are writing
    Indicate the job for which you are applying, where you found it, and the date you found it
    Mention that you are enclosing your resume for consideration and to provide more details
    about your qualifications and experiences.
Paragraph 2 should
    Briefly highlight or summarize your background, training/education, and experience, focusing
    on those relevant to this job and company
    Point the reader to the resume for more indepth details.
Last paragraph should:
    Announce your willingness and availability for an interview. Give at least several options for contacting you — your telephone number, email address and snail mail address. You never know when a prospective employer might try to reach you; if you're not available when they call, they probably won't try again and will just move on to the next person.
    A thank-you is very important! You want to thank the reader to taking his or her time to read your cover letter, and for considering you for the position.
    Briefly restate why you feel that you are right for this job and company.
Resume Types and Formats
Resumes provide the "details" regarding your education, work experience, and any other skills you possess that would make an employer want to hire you. Unlike cover letters, however, there are various formats for resumes, each having pros and cons.
    The Chronological or "Traditional" Resume — This is the oldest resume format and is generally used for those with lots of experience because it focuses primarily on your work experience
    The Functional or "more modern" Resume — Not quite as old-fashioned as the former, it is generally used for those with little or no experience and focuses primarily on your skills
    The Scannable Resume — A plain text resume without formatting which allows a prospective employer to enter it into a database, then search for candidates using "keywords."
    The Electronic Resume — This format is used for online job posting at sites such as monster.com
Regardless of the format you select for your resume, the content is essentially the same and should include the following:
    Personal data section
    Name, phone, address, e-mail
    Career objectives section — the type of work you really want (optional)
      If you want to a very specific type of work and nothing else would be acceptable to you, then this
      section may be appropriate to let an employer know. However, I generally suggest leaving this
      off your resume because employers are pretty good at matching applicants with positions. There
      may even be another position you weren't aware of that's perfect for you. You can always decide
      not to take a job, but it's a good idea to leave all options open!
    Education section
      Degrees, certificates, and other training
    Work experience section (emphasizes the Chronological)
      List only those relevant to the job you want!
    Skills / abilities section (emphasizes the Functional)
    References section (optional)
      Names and contact information for people who can say what a good employee you'd be.
      Most resumes don't include this unless an employer asks for it, because references generally
      aren't checked until you have the job, or are close to getting it.
Successful Interviewing
Lets move on to the most crucial stage in the hiring process — the interview. Here are some tips to remember.
    Prepping for your interview:
      Obtain resources such as annual reports or recent articles about the company; do an Internet
      search for company and industry information so you know something about the firm and their
      product or service.
      Observe the company's employees while waiting to be interviewed — An excellent judge of
      possible working conditions should you be hired.
      Make a list of possible questions you want to ask such as:
        Your job duties
        Possibility for career advancement
        Hours, benefits, and work environment
      Take practice interviews with a friend or family member — practice makes perfect!
      Arrive about 15 minutes early so you can relax and prepare for the actual interview.
    During the interview:
      Dress appropriately and behave professionally at all times
      Answer questions in a clear, organized and calm manner
      Show enthusiasm and interest
    After the interview:
      Express appreciation with a follow-up letter
      Evaluate your interview performance
Employment Search Strategies and Job Opportunities
In this section, we'll discuss some of the ways to search for jobs, obtain information on various jobs and careers, and research potential employers. This is extremely important, because many interviewers will ask what you know about their company, and why you want to work for them rather than someone else.
Your options for finding employment include:
    Working full-time, part-time, contract, or temporary
    Volunteering
    Internships; or doing campus or school projects and assignments
Sources of career-related information may be gleaned from:
    Library materials
    Mass media—TV and radio
    The Internet
    Campus placement offices—Career Services
    Professional associations and business contacts
Job prospects can come from a variety of sources, including:
    Help Wanted Ads
    Career and job fairs — on and off-campus
    Employment agencies
    Job creation — a position is literally created for you which didn't exist before
    Visiting and calling companies
    Telephone and business directories
    Internet searches
    Talking with alumni in your field
    Networking — using contacts (friends, family, etc.) to see if they know of any jobs.
In today's high-tech world, more and more people are turning to the Internet for their job search. People are using the Internet to do things like:
    Get Career planning assistance
    Identify potential employment opportunities
    Post resumes and cover letters online or by e-mail
    Conduct Internet and e-mail interviews
    Take an online class
    Access Career resource centers
Popular web sites worth visiting if you are looking for a job include careerbuilder.com, careermosaic.com and monster.com
Financial and Legal Aspects of Employment
When seeking employment or evaluating job offers, there are some financial and legal considerations to take into account. These considerations include:
    The work environment
      Corporate culture, beliefs, and value system
      Company policies and procedures
    Factors affecting your salary
      Your performance
      Your actual job responsibilities
    Evaluating benefits
      Some companies offer Cafeteria-style benefits where you can "pick and choose" your benefits
      Other companies offer Flexible spending plans which allow you to set aside part of your salary to
      pay for medical or dependent care. These monies are usually non-taxable but any unused amount
      is forfeited.
    Comparing different benefit packages
      Determine their market value — the cost if you paid for them yourself.
      Determine their future value — how they compare to other savings or investment options.
    Knowing your legal rights, which include
      What you'll be paid for overtime, minimum wage, vacation, and sick pay
      The right to a safe and healthy work place
      Not being sexually harassed or discriminated against
Long-Term Career Development
Reaching your long-term career goals takes planning, hard work, and will normally require taking a number of different jobs, each providing you with added experience, training, and responsibility. By following a carefully thought-out plan, your chances of career development are greatly enhanced. Here are some tips that will assist you in reaching those goals:
    Training opportunities —
      Strive to learn more and stay current!
      Take advantage of additional training that will help you down the road
    Career paths and advancement —
      Choose jobs that will help you get to where you want to be
      Choose jobs that build on each other and expand your skills and abilities
    Learn when it's time to possibly change jobs or fields; for example, when —
      Few, if any, jobs in your field are available
      Jobs that you get tend to be rather low-paying
      Jobs in your field offer little or no room for career advancement
Homework Challenge

Here are the written homework tasks for the first week of the course. See below for posting instructions and due dates.
      Introduce yourself on the class discussion board. State your current occupation and the type of work that you ultimately would prefer. State whether you regard your present position as a "job" or a "career" (as defined in this lesson.) If your present employment is merely a job, describe what steps you have taken in the past twelve months and what steps you will take in the next twelve months to advance your career? Also, discuss what you hope you'll be doing ten years from now. To achieve your desired lifestyle, list some short-term goals you can accomplish in the next 12-24 months and several major long-term goals which you will endeavor to accomplish over the next five years.
      Visit the Bureau of Labor Statistics at http://www.bls.gov/eag and see if you can find the most current economic statistics on the following:
    1. Gross Domestic Product (GDP)
    2. Unemployment rate
    3. Consumer Price Index (CPI)
    4. Producer Price Index (PPI)
      A new trend in employer hiring practices has emerged recently where companies are offering unpaid "internships" rather than paying jobs to unemployed workers. Firms are doing this because an estimated eight million people are looking for work. Many of these job seekers don't want a gap in their employment history and these internships allow them to establish continuous employment and perhaps develop new job skills. Also, workers who accept these jobs are hoping that when the economy turns around, these jobs will be converted to compensated positions. Post your thoughts about the following:
    1. Would you accept one of these non-paying jobs yourself?
    2. Do you think such intern positions will turn into paying positions in the future?
    3. Do you think companies are merely taking advantage of the unemployed?
Post your homework on the class discussion board. For the sake of continuity and to keep the class on track, homework is due on Saturday by 11:00pm (Pacific/Campus Time). Try to post a day or two earlier if possible so your classmates will have an opportunity to read and comment on your work. In extenuating circumstances, homework may be posted late as long as all work is completed by the end of the term.

 
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